Privacy Policy

Effective Date: March 2, 2026

1. Introduction

Henderson Home and Land, Inc. ("Company," "we," "our," or "us") respects your privacy and is committed to protecting the information you provide when visiting https://hendersonhomeandland.com (the "Website").

This Privacy Policy explains how we collect, use, disclose, and safeguard your information.

2. Information We Collect

Personal Information

We may collect personal information you voluntarily provide to us, such as:

  • Name
  • Email address
  • Phone number
  • Property interests and preferences
  • Any information you submit through contact forms, inquiry forms, or other Website features

Automatically Collected Information

When you visit the Website, we may automatically collect certain information, including:

  • IP address
  • Browser type and version
  • Device type
  • Pages viewed and interactions on the Website
  • Time and date of visit
  • Referring/exit pages

This information may be collected using cookies and similar technologies, including through tools such as Google Analytics and the Meta (Facebook) Pixel.

3. How We Use Your Information

We may use the information we collect to:

  • Respond to your inquiries and communicate with you
  • Provide real estate-related services and information you request
  • Send marketing communications by email and/or SMS (only if you opt in where required)
  • Send transactional messages such as appointment confirmations, updates, or service-related notices
  • Improve the Website, marketing, and customer experience
  • Analyze Website traffic and performance
  • Comply with legal obligations and enforce our policies

4. SMS Messaging and A2P Compliance

If you provide your mobile number and opt in (where required), you consent to receive SMS/text messages from Henderson Home and Land, Inc. Messages may include marketing messages and/or transactional messages such as responses to inquiries, appointment confirmations, and updates.

Message frequency may vary.

Message and data rates may apply.

You can opt out at any time by replying STOP. For help, reply HELP or contact us at 903-484-6637.

SMS Consent: Your SMS consent is not sold or shared with third parties for their own marketing purposes.

By submitting your phone number you agree to receive SMS messages from Henderson Home & Land regarding your inquiry. Message frequency varies. Message & data rates may apply. Reply STOP to opt out.

5. Email Communications

If you provide your email address, we may send you emails related to your inquiry and, if you opt in (where required), marketing communications such as listings, market updates, and company news. You may unsubscribe from marketing emails at any time by using the unsubscribe link in our emails.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to operate the Website, understand usage, and improve our marketing and performance. These may include analytics and advertising tools such as Google Analytics and the Meta (Facebook) Pixel.

You can control cookies through your browser settings. Disabling cookies may affect some Website functionality.

7. How We Share Information

We may share information in the following circumstances:

  • Service Providers: With vendors and service providers that help us operate the Website and deliver communications (e.g., analytics providers, email platforms, SMS platforms).
  • Legal Requirements: If required to comply with applicable law, regulation, legal process, or governmental request.
  • Protection of Rights: To protect the rights, property, or safety of the Company, our customers, or others.

We do not sell your personal information.

8. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your information. However, no transmission over the internet or electronic storage method is completely secure, and we cannot guarantee absolute security.

9. Data Retention

We retain personal information only as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.